Hyundai and
affiliate Kia's combined share of the
U.S. premium car market has risen above 10 percent for the first time thanks to
strong sales of the Genesis
large sedan.
According
to Autodata, the two firms sold 7,566 Genesis, Equus and K9 premium sedans in
the U.S. in the first quarter, up 106 percent on year, to account for a market
share of 10.4 percent in the segment.
The
three models made up just five percent of their U.S. market segment in the first
quarter last year, while the
carmakers overall occupied 7.9 percent of the entire U.S. market last year.
The
Genesis, which hit U.S. showrooms in April last year, played a pivotal role,
selling 6,656 units in January-March, which is up a whopping 251 percent from a
year earlier. That puts
it at No. 3 just behind BMW's 5 Series and the Mercedes-Benz E class.
But sales of the Equus
and K9 (U.S. name K900) stood at only 641 and 269 units, respectively.
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