Wednesday, July 6, 2016

RECORD JUNE POWERS KIA MOTORS AMERICA TO BEST-EVER FIRST HALF SALES

IRVINE, Calif., July 1, 2016 – After J.D. Power recognized the brand as the highest scoring nameplate in its 2016 Initial Quality Study (IQS) out of all 33 makes in the U.S., Kia Motors America’s (KMA) June sales jumped 15.6 percent over the same period last year to 62,572 vehicles, capping the greatest quarter and half-year performances in company history. The brand’s fifth monthly sales record in six months included best-ever June totals for the Forte family of compact cars as well as the Sportage and Sorento CUVs.


Kia’s year-to-date sales of 328,327 units was driven by a number of standout performances, including:
  • A 76.3 percent year-over-year increase for the Sportage compact CUV, highlighted by the best-ever single month total in May for Kia’s longest-running nameplate
  • Best-ever first half sales of the Forte compacts, including an all-time high of 10,406 units in March
  • Continued popularity for the Soul, with the iconic urban passenger vehicle on pace for increased sales for the seventh straight year
“No auto brand has experienced greater growth over the last 20 years than Kia, and J.D. Power’s IQS announcement boosted our momentum with huge increases in online and showroom traffic,” said Michael Sprague, chief operating officer and EVP, KMA. “By every measure, the ‘New Kia’ is an elite automaker and one of the industry’s greatest success stories.”
 
MONTH OF JUNE
YEAR-TO-DATE
Model
2016
2015
2016
2015
Rio
5,238
2,420
15,368
14,835
Forte
9,170
7,907
52,742
43,182
Optima
9,180
13,488
61,067
79,966
Cadenza
203
359
2,756
3,289
K900
62
168
439
710
Sportage
8,549
3,550
42,229
23,955
Sorento
12,118
8,967
59,078
56,421
Sedona
5,823
5,434
24,120
20,608
Soul
12,229
11,844
70,528
67,986
Total
62,572
54,137
328,327
310,952

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