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An
open-minded approach is especially important when taking a closer look at the
2014 Kia Cadenza,
a premium sedan from an automaker best known for providing affordable
transportation for entry-level buyers. But unlike the Rio and Forte, low-priced
compacts designed to cater to consumers looking for fuel economy and value,
this more substantial four-door sedan asks for twice the out-of-pocket
investment in exchange for promises of luxury and technology.
With an
impartial mindset and a genuine curiosity, I recently spent a week with the
more substantial Cadenza to see if it could live up to its aspirations.
Kia introduced the
States to its Cadenza at the 2013 Detroit Auto Show as a model to sit above the
Optima sedan, which was its flagship offering at the time. Those loyal to the
brand wanted a more premium product. According to Mike Ofiara, Supervisor of
Product Communications at Kia
Motors America, the new "more upscale sedan was in response to what many of
the buyers were asking for."
Despite
its all-new appearance on this side of the Pacific, this vehicle had already
been on sale in Korea's domestic market for some time, and a look beneath its
skin and spec sheet at its reveal suggested a very similar heart and soul to
the Hyundai Azera.
Yet its
previous life and similarities to its corporate cousin were the last things on
my mind when the automaker dropped off this sparkling Metallic Bronze over
White Nappa model in my driveway. As you can see from these photos, this
well-proportioned sedan looks every bit the part of its $35,100 base price
(plus $800 destination), with its distinctive chrome Kia "Tiger Nose" grille,
aggressive headlights, chrome window surrounds and LED-style taillamps. Even
the 19-inch alloy wheels fill their wells perfectly.
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Four
adults will find much to like about the Cadenza, but I'd argue that the driver
has the best seat in the house. A standard 10-way power-operated seat provides
plenty of support for my six-foot, two-inch frame, and the adjustable lower
bolster supports my thighs comfortably. The front passenger is only offered
four-way powered seats and oddly, they are offered no seat ventilation – many
of my passengers griped about that. [We drove an early production car. Kia has since added
passenger set ventilation. - Ed.] Those in the second row will find a spacious
interior, with generous room for feet and shoulders. Headroom may be an issue
for tall adults thanks to the Cadenza's graceful sloping roofline, however.
Twin climate control outlets, adjustable for airflow (but not temperature),
help keep rear passengers comfortable.
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With
key fob in pocket, a press of the black start/stop button fires up the
3.3-liter V6 under the Cadenza's hood. This modern direct-injected powerplant,
shared with the Azera, is rated at 293 horsepower at 6,400 rpm and 255
pound-feet of torque at 5,200 rpm. The engine is mounted transversely in the
nose – perpendicular to the direction of travel – like it is in nearly all
other front-wheel-drive vehicles. Amusingly, Kia's tricky engineers have
hidden it beneath a plastic engine cover that has been molded to insinuate a
longitudinal mounting.
A
traditional six-speed automatic transmission, also shared with the Azera, is
tasked with sending power to the ground. But its first two gears and final
drive ratio are different to allow the Kia to feel a bit sportier than its
sibling from Hyundai. In practice, this does seem to be the case, with the
four-door launching off the line smartly, with even moderate throttle. Kia
doesn't publish its own acceleration figures, but third-party testing suggests
the Cadenza sprints to the 60 mph benchmark from a standstill in just under 6.5
seconds, covering the quarter mile in slightly fewer than 15 seconds. That's
plenty quick for sedan whose primary mission is not performance.
During
my seven-day test, I tossed Kia's premium sedan headfirst into the family
routine, where it was forced to drive carpools, run errands and suffer in
traffic jams. Everyone found the cabin comfortable, but the high-gloss wood
trim sprinkled throughout the upscale cabin quickly showed fingerprints and
dust, while the buttery smooth white leather required a nightly wipe-down to
keep it clean – if you shuttle grubby young passengers (I loaded it with
lacrosse players) often or are a neat freak, consider other colors. The rear
seats don't fold, but the automaker does provide a seven-inch square
pass-through for longer items like skis or a few lacrosse sticks.
To
better assess the Cadenza's ride and handling chops, I took it on a four-hour
road trip, nearly 200 miles long, which started at sea level and eventually
climbed to 5,500 feet of elevation. Making things interesting, the drive
encompassed busy highways and rural two-lane mountain passes before dropping me
back on a well-traveled interstate highway. In a nutshell, the loop forced the
Kia to perform under every imaginable driving environment – with the exception
of inclement weather, which was in the mid-60s with clear blue skies.
With
its 18.5-gallon fuel tank filled to the top with regular unleaded gasoline
(premium fuel is not required), I set out after the bulk of the area's morning
congestion had cleared.
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Even
though this transmission has been tweaked with sportier ratios, that more
athletic mindset hasn't necessarily carried over to the rest of the car's
specifications. It quickly became obvious that the fully independent front and
rear suspension have been tuned for comfort, with the underpinnings
effortlessly absorbing all bumps and expansion joints. The base Cadenza arrives
with standard 18-inch wheels, but the aforementioned optional 19-inch alloys
fitted to my tester never caused an issue, despite being paired with rubber
possessing shorter sidewalls. Much of the credit goes to the Hankook Optimo
H426 all-season grand touring tires, size 245/40R19, which are tuned to
optimize ride comfort.
Turning
off the highway and heading into the mountains quickened the pace of things,
especially when the road narrowed and started to get twisty. But unfortunately,
the Cadenza's impressive composure soon began to wane.
With
the roads nearly empty, I pushed the sedan into the corners. Kia pegs the curb
weight of the four-door at 3,792 pounds, which is about average in this
segment, but the strong V6 never felt the least bit burdened. In contrast, the
standard disc brakes provided good initial bite, but the pads quickly started
to overheat and provide less stopping power with each subsequent corner. But
the single-piston brakes weren't the car's Achilles heel – the bulk of the
blame should be directed at the soft suspension, which reached the end of its
travel more than once, as well as at the aforementioned all-season tires that
had me working the brakes as hard as I did.
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I kept
records of the road trip, as I often do, and my overall hand-calculated average
for 197.2 miles traveled was 21.88 mpg overall. While my number did fall
between the EPA numbers (19 mpg city and 28 mpg highway), nearly all of its
six-cylinder competitors, including the Toyota Avalon, Chevrolet Impala, Ford
Taurus and Volvo S80 will exceed the Cadenza's government-estimated highway numbers.
It's a shame that the list even includes the Hyundai Azera, thanks to its
slight gearing changes.
Extended
periods behind the Cadenza's four-spoke leather and wood steering was very
revealing. Once I overlooked whatever misguided sport aspirations it held and I
stopped worrying about its slightly thirstier fuel consumption, I was left very
impressed with this luxury vehicle. But there was one more thing I still needed
to reconcile – the badge on the grille.
On my
last day with the Kia, I drove a group of teenagers to high school while I
covered the steering wheel hub with my hand. Each young passenger candidly
raved about the sedan from their different seating positions. In their own
words, they commented on the soft leather, legroom and isolation of the cabin.
They played eagerly with the infotainment system, blasted the audio and were
impressed when I mentioned that it had nearly 300 horsepower. As we approached
the campus, I quizzed them about pricing, and each overshot the number, one
guessing tens of thousands too high. Seconds before I dropped them off, I
mentioned what brand car they were riding in. There was a brief pause before
one of the kids piped up incredulously, "A Kia, really? Wow."
Seven
days behind the wheel left me, and a handful of impartial teenagers, convinced
that the new 2014 Kia Cadenza
has what it takes to challenge for segment leadership. But those who spend
$40,000 are often looking for more than just a strong value proposition – many
want the prestige of a established premium badge (the automaker sold 8,626
Cadenza sedans in 2013, a partial year of sales, while Toyota moved 70,990
Avalon sedans). Only time will tell if this Korean automaker has finally proven
to finicky Americans that the three silver letters on its nose carry more
weight than the metal they are enameled upon.
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